Michael Wm. Schick is a Partner at Adfero Group. He brings 30 years of communications and government relations experience in providing strategic counsel to a variety of corporate, association and non-profit clients.
Michael has led issue advocacy or public awareness campaigns for some of America’s largest organizations, including the U.S. Chamber of Commerce, Business Roundtable, Biotechnology Industry Association, Society of Nuclear Medicine, Grocery Manufacturers Association, American Beverage Association, Independent Community Bankers of America, and the Medical Imaging & Technology Alliance. He is recognized by peers and clients alike for developing imaginative and effective issue advocacy ads, winning several Sabre and Pollie awards.
From 2003 to 2008, Michael was a Senior Vice President in the public affairs division of Porter Novelli, where he also served as the global specialty leader on alliance building.
Michael’s prior experience includes serving as head of communications at the U.S. Chamber Institute for Legal Reform and Chief Operating Officer of Justice Fellowship. He also served for 15 years as a registered lobbyist and foreign agent at the international public affairs firm of Civic Service Inc. In the early 1980s, Michael spent four years as Deputy Press Secretary for U.S. Senator Strom Thurmond (R-SC). Prior to that, he was a television director/producer in Columbia, South Carolina.
As a much-sought after speaker and university lecturer, Michael’s engaging presentations help audiences across the country understand how to maximize the use of a variety of communications strategies, from advertising to Web 2.0.
An honors graduate of the University of South Carolina and a former Fellow at the C.S. Lewis Institute, Michael is the editor of 21 books and regularly teaches public affairs advocacy courses at the University of California (DC campus).
Michael and his wife, Diana, have two daughters and reside in Reston, Virginia.
Adfero Group is a pioneering public relations firm that integrates sophisticated digital strategies with traditional communications tactics to advance our clients’ public affairs and business agendas.
Our novel approach helps companies, associations and government entities communicate effectively in today’s constantly evolving media environment.
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